The government and Confederation of Nepalese Industries (CNI) signed an agreement today to launch the ‘Make in Nepal-Swadeshi’ marketing campaign.
According to a press note issued by the CNI, the government has extended support to implementation of the campaign. The Confederation has launched the campaign with an aim of ramping up domestic production, raising the competitiveness of businesses and increasing the demand for domestic goods and services. The campaign is being conducted with the consent and cooperation of the government. It is also expected to help the local industries to become self-reliant by expanding the country's industrial base and increasing production.
At a formal programme organised at the Office of the Prime Minister and Council of Ministers today, chief secretary Shankar Das Bairagi said that the marketing campaign and understanding will help turn Nepal into a self-reliant economy from current export based economy. "Now, the government and the CNI must move forward by efficiently discharging their responsibilities,” he said, adding that the government is easing policies and procedures. "Now the private sector must work to realise this."
On the occasion, CNI president Satish Kumar More said that the marketing campaign might be essential for the manufacturing and promotion of Nepali products. "Nepal now needs to produce and promote its own goods," he said, showing confidence that the campaign will help to promote domestic products.
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