PATA Nepal Chapter – in collaboration with Nepal Tourism Board (NTB) – organised a two-day Human Capacity Development (HCD) training workshop on “The Art of Selling Destination, NEPAL - Profitable and Sustainable” yesterday and today at GATE Vocational FAB School in Pokhara with an active and enthusiastic participation of 66 young tourism professionals and stakeholders from Pokhara.
PATA Nepal Chapter has invited Dr Bert Van Walbeek – managing director from Winning Edge in Thailand – as a resource person and trainer to conduct this HCD training programme, which is supported by Regional Hotel Association Chitwan, GATE Vocational FAB School and Kailash Group Nepal as ‘Hospitality Partners’; as well as the ‘Airline Partner’- Buddha Air.
PATA Nepal Chapter will be conducting the same training programme at Jungle Safari Lodge in Chitwan on August 13-14.
This HCD Training was organised aiming to enhance the awareness of the Meeting, Incentives, Conventions and Exhibition (MICE) stakeholders about Selling and Promoting, both to Special Interest Tourism (SIT) and MICE market segments. The 2-day workshop provided practical information and trained the participants about tailoring the Package as per the customers' need and market segment; focusing content on destination selling profitably and sustainably with as main focus on Special Interest Tourism and MICE; enhancing the motivation and product pride for continuous attention and highest efforts of the participants; as well as providing the appropriate ‘DIY’ follow-up documents, tools and realisation schedules to consequently assist monitoring implementation and results.
“It is not the hotel, airline, restaurant, travel agent or transportation that tourists travel for; but its destination, which is the first selection criterion in their travel decision,” Dr Bert Van Walbeek said, adding, “So, we have to know the art of selling destination first and working together to make the Visit Nepal Year 2020 Success.”
On the occasion, chief executive officer of PATA Nepal Chapter Suresh Singh Budal informed that the training programme was very important for inspiring the participants to realize about the importance of prioritising ‘Destination First’ in every marketing and promotional campaign prior to pitching of the products and services of specific service providers in the destination; providing them the essential attributes and skills of sales, promotion, negotiation, proposal writing and presentation.
PATA Nepal Chapter has invited Dr Bert Van Walbeek – managing director from Winning Edge in Thailand – as a resource person and trainer to conduct this HCD training programme, which is supported by Regional Hotel Association Chitwan, GATE Vocational FAB School and Kailash Group Nepal as ‘Hospitality Partners’; as well as the ‘Airline Partner’- Buddha Air.
PATA Nepal Chapter will be conducting the same training programme at Jungle Safari Lodge in Chitwan on August 13-14.
This HCD Training was organised aiming to enhance the awareness of the Meeting, Incentives, Conventions and Exhibition (MICE) stakeholders about Selling and Promoting, both to Special Interest Tourism (SIT) and MICE market segments. The 2-day workshop provided practical information and trained the participants about tailoring the Package as per the customers' need and market segment; focusing content on destination selling profitably and sustainably with as main focus on Special Interest Tourism and MICE; enhancing the motivation and product pride for continuous attention and highest efforts of the participants; as well as providing the appropriate ‘DIY’ follow-up documents, tools and realisation schedules to consequently assist monitoring implementation and results.
“It is not the hotel, airline, restaurant, travel agent or transportation that tourists travel for; but its destination, which is the first selection criterion in their travel decision,” Dr Bert Van Walbeek said, adding, “So, we have to know the art of selling destination first and working together to make the Visit Nepal Year 2020 Success.”
On the occasion, chief executive officer of PATA Nepal Chapter Suresh Singh Budal informed that the training programme was very important for inspiring the participants to realize about the importance of prioritising ‘Destination First’ in every marketing and promotional campaign prior to pitching of the products and services of specific service providers in the destination; providing them the essential attributes and skills of sales, promotion, negotiation, proposal writing and presentation.
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