Sunday, November 21, 2021

PATA Nepal organises 'Nepal- Bangladesh Tourism Promotion and B2B Exchange' programme

PATA Nepal Chapter, in collaboration with the PATA Bangladesh Chapter, has successfully concluded the 'Nepal-Bangladesh Tourism Promotion & B2B Exchange' Programme from November 16 to November 21.

The joint collaboration between PATA Chapters of Nepal and Bangladesh was organised as the post-pandemic tourism recovery initiative to help in promoting each other's destinations through mutual tie-ups and collaboration for both inbound and outbound tourism between the two neighbouring nations.

PATA Nepal Chapter, with the support of its member and partner organisations, hosted the PATA Bangladesh Delegation of 17 members; including the deputy director and secretary of Bangladesh Tourism Board, chairman and secretary-general of PATA Bangladesh, 10 tour operators, 2 media and 2 students from PATA Bangladesh Dhaka University Student Chapter.

The exchange programme included the familiarisation visit to Pokhara for Bangladeshi delegates from November 17 to November 19, wherein a 'Tourism Networking and Interaction Session' was organised in collaboration with Pokhara Tourism Council and NTB Pokhara on November 18. The Tourism Networking Programme in Pokhara witnessed the enthusiastic participation of 70 plus tour operators and service providers from the tourism fraternity, according to the PATA Nepal Chapter.

The formal function and B2B session held on November 20 at Park Village Resort included the presentations on destinations insights and business meetings and networking between 12 Bangladeshi tour operators and 14 Nepali tour operators and tourism service providers.

The formal function kicked off with the welcome remarks from PATA Nepal chairman Bibhuti Chand Thakur, who emphasised the immediate focus must embrace the promotion of 'regional travel', as an action plan, for reviving tourism which would be the most appropriate and convenient for travellers and destination management organizations or service providers.

"Since the long haul travel might take a little longer to recover," he said, adding that the nearby destinations, preferably accessible by road or short-haul flights, have more opportunities to build back their tourism. "Nepal-Bangladesh being so close to each other with less than one-hour flight, we through this collaboration expect unveiling a new way forward to strengthening our mutual inbound and outbound tourism business potentials."

Chief executive officer of Nepal Tourism Board (NTB) Dr Dhananjay Regmi and  deputy director and secretary of Bangladesh Tourism Board Mohammad Saiful Hasan, on the occasion, shared their destination insights and thoughts on the prospects of tourism exchange between Nepal and Bangladesh. The head of Department (Brand and Service Improvement) at Himalaya Airlines Ujjwala Dali also presented the operational plans of Himalaya Airlines to Bangladesh as well as other sectors in the region and beyond.

Addressing the formal function,  chairman of PATA Bangladesh Shahi Hamid said that he got fascinated with the warm hospitality of Nepal, and there are many alluring tourism products and services in Nepal to attract many Bangladeshi travellers. He also said that Nepal used to welcome about 26,000 Bangladeshis yearly before the pandemic and this can be easily penetrated double with effective promotion and marketing initiatives.

The chief guest of the programme, secretary of Ministry of Culture, Tourism, and Civil Aviation Yadav Koirala, on the occasion, expressed his thanks to PATA Chapters of Nepal and Bangladesh for undertaking the needful and timely initiative to promote regional tourism. He also recommended that Nepal needs to enhance its collaborative marketing and promotional events, organise FAM Trips, improve infrastructures (especially road connectivity), and develop extended tour packages for the tourists to Bangladesh and Nepal to flourish tourism in both countries. He further assured that the Tourism Ministry will facilitate the necessary cooperation and support at the government level to increase the tourism engagements between Nepal and Bangladesh.

The event was promoted by Nepal Tourism Board and Bangladesh Tourism Board; and supported by  Himalaya Airlines and Buddha Air (Airlines Partners), Pokhara Tourism Council (Organising partner), The Royal Mountain Travel (Transportation partner),  and Hospitality Partners including- The Everest Hotel, KGH Group of Hotels, Aloft, Radisson, Siddhartha Hotel, and The Old Inn.

Bangladesh Tourism Board, along with PATA Bangladesh Chapter, has extended an invitation and will be hosting Nepali counterparts in Bangladesh soon to further explore exchange and expand the mutual prospects of tourism development between both countries.

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