Trekking Agencies’ Association of Nepal (TAAN) has asked the tourism fraternity to remain strong and utilize this period for better future in Nepal’s tourism.
Addressing a live conference on Search Engine Optimisation and Digital Marketing in tourism industry organised by TAAN, here today, TAAN president Khum Bahadur Subedi requested tourism fraternity to remain strong and utilize this period for better future in Nepal’s tourism, though the COVID -19 pandemic is adversely affecting tourism industry.
Welcoming all the participants, Subedi said that the motive behind holding the online session during the period of lockdown is to facilitate tourism entrepreneurs by creating favourable environment to learn something new and productive. On the occasion, he also informed that news regarding 5000,000 bank guarantee required for registering trekking and travel company is untrue after he had spoke with concerned bodies.
A total of 96 participants from different member agencies of TAAN participated in the live session which was conducted by Founder of SEO Company in Nepal Prakash Khatiwada, SEO expert Prakash Humagain and Digital Marketing manager of SEO Company in Nepal Akash Karki.
The session started with introduction of SEO and its benefits in tourism industry. Khatiwada, on the occasion, briefly explained on page optimisation and benefits of organic SEO in tourism business. He also discussed upon components of SEO and on page SEO checklist.
Likewise, Humagain, on the other session, explaining importance of OFF page SEO, said that however after the control of Covid-19, there is high chance of getting boom market in tourism. Requesting to start practicing earlier to reach internationally through digital marketing, he suggested trekking companies to mention basic things needed to travel Nepal for example: vaccine must to be taken while visiting Nepal, visa process and insurance; so that the information in the website would be more educational. Furthermore, he explained about local SEO, email marketing, content marketing, social media marketing and optimisation.
Likewise, Karki explained the benefits of digital marketing through engaging the customers to uplift the tourism business. He also acknowledged TAAN for organising such productive session and assure member companies that their team is always ready to provide free counseling regarding SEO and digital marketing.
Addressing a live conference on Search Engine Optimisation and Digital Marketing in tourism industry organised by TAAN, here today, TAAN president Khum Bahadur Subedi requested tourism fraternity to remain strong and utilize this period for better future in Nepal’s tourism, though the COVID -19 pandemic is adversely affecting tourism industry.
Welcoming all the participants, Subedi said that the motive behind holding the online session during the period of lockdown is to facilitate tourism entrepreneurs by creating favourable environment to learn something new and productive. On the occasion, he also informed that news regarding 5000,000 bank guarantee required for registering trekking and travel company is untrue after he had spoke with concerned bodies.
A total of 96 participants from different member agencies of TAAN participated in the live session which was conducted by Founder of SEO Company in Nepal Prakash Khatiwada, SEO expert Prakash Humagain and Digital Marketing manager of SEO Company in Nepal Akash Karki.
The session started with introduction of SEO and its benefits in tourism industry. Khatiwada, on the occasion, briefly explained on page optimisation and benefits of organic SEO in tourism business. He also discussed upon components of SEO and on page SEO checklist.
Likewise, Humagain, on the other session, explaining importance of OFF page SEO, said that however after the control of Covid-19, there is high chance of getting boom market in tourism. Requesting to start practicing earlier to reach internationally through digital marketing, he suggested trekking companies to mention basic things needed to travel Nepal for example: vaccine must to be taken while visiting Nepal, visa process and insurance; so that the information in the website would be more educational. Furthermore, he explained about local SEO, email marketing, content marketing, social media marketing and optimisation.
Likewise, Karki explained the benefits of digital marketing through engaging the customers to uplift the tourism business. He also acknowledged TAAN for organising such productive session and assure member companies that their team is always ready to provide free counseling regarding SEO and digital marketing.
No comments:
Post a Comment