Qatar
Airways is joining oneworld®, adding one of the world’s
fastest growing and most highly rated airlines to the world’s leading quality
airline alliance.
Its election
as a oneworld member designate was announced today at a press conference
in New York – home of oneworld’s central alliance management office –
with senior executives of Qatar Airways and the alliance’s established member
airlines in attendance, said the airlines that was named Airline of the Year
for the past two years by the Skytrax independent airline quality rating agency.
“Alliances
are playing an increasingly important role in the airline industry today – and
that will continue long into the future,” said Qatar Airways chief executive officer
Akbar Al Baker at the press meet.
Qatar
Airways has carefully reviewed its strategic options and it is very
clear that joining oneworld is by far the best way forward for the
airlines us as it looks to strengthen its competitive offering and give
passengers what they fully deserve – more choice, he said, adding that like
Qatar Airways, oneworld is also focused on quality and providing the
best connections between the places most important to today’s frequent international
travellers.
The first of
the three major airlines based in the Gulf to sign for any of the global
airline alliances, Qatar Airways is also the second largest full service
airline in the world not, until today, aligned to one of big global airline
alliances, it said, adding that the Doha-based airline’s implementation into oneworld
is expected to take between 12 and 18 months.
The carrier
is set to move into a brand new home in 2013 with the opening of the New Doha
International Airport, designed to strengthen its position as a premium global
hub with an eventual capacity for 50 million passengers a year.
As a member
of oneworld, Qatar Airways will fly alongside some of the biggest and
best brands in the airline business. British Airways will serve as its
sponsor in joining oneworld, supported by the central oneworld
alliance team, mentoring the recruit through its alliance implementation
programme.
Qatar
Airways will be oneworld’s second member airline based in the Middle
East, alongside Royal Jordanian, which became the first airline from the region
to join any of the global alliances when it boarded oneworld in 2007.
In just 15
years of operations, Qatar Airways has built up a solid international route
network flying to key business and leisure destinations worldwide – and winning
countless awards for high service levels, including the Five Star accolade
given by Skytrax.
Qatar
Airways’ network serves 120 destinations in 70 countries in the Middle East,
Europe, Africa, North and South America, Asia and Australasia, including oneworld
hubs Amman, Berlin Tegel, Buenos Aires Ezeiza, Hong Kong, London Heathrow,
Madrid, Melbourne, Moscow Domodedovo, New York JFK, Osaka Kansai, Sydney, Tokyo
Narita, and the Kuala Lumpur home of oneworld member elect Malaysia
Airlines.
Fifteen of
its destinations and three countries - Iran, Rwanda and the Seychelles - will
be new to the oneworld map. More significantly, Qatar Airways will
substantially strengthen oneworld’s customer offering by providing
superior routing alternatives across many hundreds of city pairs. For
example, passengers flying between Asia and Southern Europe or between Asia and
Africa will now have convenient one-stop connections not previously available
within the oneworld network.
Qatar
Airways operates one of the world’s youngest and most modern fleets, currently
standing at 111 Boeing and Airbus aircraft with an average age of just four
years old.
Its addition
will increase oneworld’s global coverage to 856 destinations in 159
countries, served by a combined fleet of 2,600 aircraft operating more
than9,300 flights and carrying almost a million passengers every day (342
million a year), generating annual revenues of nearly $120 billion.
Qatar
Airways already code-shares with oneworld member designate Malaysia
Airlines. It will develop bilateral links with more airlines in the alliance
as it moves towards becoming a member of the group.
Two
established oneworld member airlines currently serve its Doha home–
British Airways from its London hub, and Royal Jordanian from its Amman base –
along with member elect SriLankan, from its Colombo hub.
Opportunities for increasing the alliance’s services to Doha will be explored
as Qatar Airways prepares to join.
When Qatar
Airways becomes part of oneworld, its customers will gain access to the
alliance’s truly global network. The 2.2 million members of its Privilege
Club frequent flyer programme will be able to earn and redeem rewards on any of
oneworld’s other carriers, with top tier members able to use any of the
group’s 550 plus airport lounges, and its network will be covered by oneworld’s
market leading range of alliance fares.
At the same
time, the 125 million frequent flyer cardholders of oneworld’s
established airlines will be able to earn and redeem rewards when flying on
Qatar Airways and access Qatar Airways’ lounges.
“In Qatar
Airways’ relatively short history, it has quickly established a reputation for
innovation, quality and excellence in everything it does, raising standards
which its industry peers have watched with envy,” Al Baker added.
Qatar
Airways was launched in 1997 and quickly established itself as one of the
world’s fastest growing and highest quality airlines. It boarded 15 million
passengers in 2011, generating group revenues of $ 6.4 billion.
Qatar
Airways, which uses the two-letter code QR, has one of the world’s youngest
fleets. It currently operates 111 aircraft, with an average age of four
years, including 26 Boeing 777s, four Airbus A340-600s, 29 Airbus A330s and 44
Airbus A320 family types. It has orders and options for more than 250
more aircraft, worth more than US$ 50 billion, for delivery over the next few
years. These include 13 Airbus A380-800s, 80 Airbus A350s, 60 Boeing 787s and
80 Airbus A320neos. Qatar Airways is 50 per cent owned by the State of
Qatar and 50 per cent by private shareholders.
Similarly, oneworld aims to be the first choice airline alliance for the
world’s frequent international travellers. It brings together some of the
best and biggest names in the airline business – airberlin, American Airlines,
British Airways, Cathay Pacific, Finnair, Iberia, Japan Airlines, LAN, Qantas,
Royal Jordanian and S7 Airlines, and around 20 affiliates including Austria’s
NIKI, American Eagle, Dragonair, LAN Argentina, LAN Ecuador and LAN Peru. Malaysia Airlines is on track to join at around the turn of the year, with
Sri Lankan to follow in 2013. India’s Kingfisher Airlines is also a member
elect. Mexicana is an inactive member of the alliance.
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